If a Blog Post Falls In the Forest…

It's the Reader-ship....get it? Readership? BOOOOOO.

It’s the Reader-ship….get it? Readership? BOOOOOO.

I was recently told, in a rather brash manner, that people only read 15 seconds of online copy before moving on to the next article.  Any writing past that is “antiquated and wasted energy.”  I would brush it off as laziness or a disinterest in creating thought-out work, but it isn’t the first time I’ve heard this.  It’s everywhere.  Be short and sweet, know your audience, follow the trends, keep it simple.  If you veer away from this, people start giving you the old, “Well then you just won’t make any money from it,” speech–as if they’re a judgmental parent telling you to make a better living, you lazy millennial (please note my parents never said this, nor do I think they care what millennials are).  Also, don’t get my wrong.  Short pieces can tell a whole story.  Like this haiku I just tried to write:

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